The Top 3 Rolex Watches That Have Skyrocketed in Value Over the Last 5 Years

Rolex watches have always been known for their timeless design, impeccable craftsmanship, and enduring value.
However, in recent years, some specific models have seen a significant increase in their market value, making them highly sought after by collectors and enthusiasts alike as a steady investment for the future.

In this blog post, we will explore the top 3 Rolex watches that have experienced a surge in value over the last 5 years.

1. Rolex Daytona Paul Newman

The Rolex Daytona Paul Newman is perhaps one of the most iconic and coveted Rolex watches of all time. While the Daytona is now widely loved and worn by everyone from the newbie collector to your boss’s boss, the Rolex Daytona is firstly a racing watch.

It was made for motorsport professionals and was named after the famous Daytona Beach in Florida, where numerous land speed records were broken.
Introduced in 1963, the reference 6239 Daytona was the first Rolex chronograph with a tachymeter bezel that allowed its wearer to measure the speed of an object. The watch gained traction in the racing world but did not gain widespread acceptance until later, thanks in part to a handsome actor/race car driver named Paul Newman. 



So this Daytona is an homage to the legendary actor and race car driver: this watch features a unique dial design with contrasting colors and subdials, making it instantly recognizable.

In recent years, the value of the Rolex Daytona Paul Newman has skyrocketed, with some vintage models fetching millions of dollars at auction.

As you can see in the picture below, since April 2019, it's value has increased of 77.5% going from 17'000€ to 30'000€ in 5 years.*

*source: Chrono24

2. Rolex Submariner Hulk

The Rolex Submariner Hulk is another watch that has seen a significant increase in value in recent years.
Known for its distinctive green bezel and dial, the Submariner Hulk has become a favorite among collectors for its bold and eye-catching design.

The Rolex Submariner green – aka "Hulk" - is hard to miss with its vibrant green Maxi dial and matching ceramic bezel. 

With its green ceramic bezel and matching sunburst dial, the Submariner "Hulk" is one of Rolex's most popular models.
Not only does the watch have an eye-catching design, it's also functional and highly robust, making it a great daily wearer.

With the growing popularity of luxury sports watches and the limited availability of this particular model, the value of the Rolex Submariner Hulk has continued to rise steadily.

As you can see in the picture below, since April 2019, it's value has increased of 52.4% going from 12'000€ to 18'300€ in 5 years.*

*source: Chrono24

3. Rolex GMT-Master II "Pepsi"

Last but not least, the Rolex GMT-Master II "Pepsi" is a classic watch that has experienced a surge in value over the last 5 years.

The Rolex 1126710BLRO represents a reincarnation of the popular classic that first debuted back in the 1950s, with a coloured bezel executed in the same shades as the popular soda company, Pepsi. The blue and red bezel had a double purpose.

Not only did it stand out against the wrist with a very striking colour scheme but it also featured a 24-hour scale upon its surface, enabling for a second time zone to be tracked alongside the hours and minutes on the main dial. 
Originally these two contrasting colours were used to differentiate day from night within that 24-hour scale.

Featuring a red and blue bezel that resembles the colors of the iconic soft drink, the GMT-Master II "Pepsi" is a favorite among frequent travelers and aviation enthusiasts.

The vintage models of this watch have become highly sought after, driving up their market value significantly.


As you can see in the picture below, since April 2019, it's value has increased of 29.9% going from 16'000€ to 21'000€ in 5 years.*

*source: Chrono24